From $8,000 in Monthly Losses to $15,000 in Pure Profit Within 3 Months

Vital Alchemy came to us in a tough spot. The business was losing $8,000 a month and everything on Amazon was scattered. Amazon listings were weak, visuals were letting the product down, A+ content told no story and Amazon PPC was burning spend with no clear direction.

Vital Alchemy case study banner
-$8K/moStarting Loss
+$5KMonth 1 Profit
+$15KMonth 3 Profit
+$23KTotal Swing
The Situation

Overview of Vital Alchemy

Vital Alchemy came to us in a tough spot. The business was losing $8,000 a month and everything on Amazon was scattered. Amazon listings were weak, visuals were letting the product down, A+ content told no story and Amazon PPC was burning spend with no clear direction.

We rebuilt every element fast with profitability as the only goal — images, A+ content, listing copy, SEO and a fully restructured PPC system.

Brand at a Glance

CategoryHealth & Supplements
MarketplaceAmazon US
ServicesPPC · Listings
FocusScale & Profitability
The Challenge

What Was Holding Them Back

Focus areas prioritized for maximum impact.

01

Weak Amazon Listings

  • Product images not earning shopper trust or confidence
  • A+ content generic with no brand story or product context
  • Listing copy not written to sell and missing Amazon SEO
  • Shoppers not converting because listings failed to earn trust or tell a story
02

Broken Amazon PPC

  • Campaigns running with no structure or clear goals
  • Ad spend going out with no measurable return
  • No connection between PPC and organic rank improvement
  • Amazon PPC spend generating no return and no organic rank benefit
03

No Profitability Path

  • No coordinated strategy across content, SEO and advertising
  • Every decision made in isolation with no compounding effect
  • Business losing money with no clear plan to turn it around
  • $8,000 leaving the business every month with no turnaround plan in place
  • The financial losses compounding with every passing week of inaction
The Solution

How We Fixed It

Coordinated workstreams, executed in strategic sequence.

01

Image Redesign

  • Rebuilt product images to earn trust and communicate quality
  • Visuals now converting browsers into buyers on the listing page
  • Premium presentation aligned with the product's actual quality
02

Amazon A+ Content Overhaul

  • Generic modules replaced with brand-specific A+ content
  • Clear product story giving shoppers a compelling reason to buy
  • Conversion-focused design and messaging throughout
03

Amazon Listing Copy and SEO

  • All titles and bullets rewritten with proper keyword targeting
  • Amazon SEO best practices applied to improve discoverability
  • On-page conversion optimised through every listing element
04

Amazon PPC Rebuild

  • Campaigns set up with clear profitability goals from day one
  • SP, SB and SD activated in a coordinated structure
  • Every campaign designed to cover the loss and build toward profit
The Results

The Results

Compounding wins — each one a direct output of the work above.

-$8K

to +$5K

Loss flipped to $5K profit within 30 days of engagement.

+$15K

Monthly Profit by Month 3

Profitability tripled as all improvements compounded.

+$23K

Total Financial Swing

The full turnaround across the 3-month period.

Amazon PPC Optimised

Ad spend restructured to generate returns, not burn budget.

Brand Identity Built

Rebuilt A+ content and SB campaigns gave Vital Alchemy a real Amazon presence.

See what our customers are saying about us

SellerXcel helped us completely restructure our listings and PPC strategy. Our conversion rate improved significantly within the first few months.

S

Sarah Johnson

Growth Brands Co.

Their PPC optimization reduced our ACOS by 30% while maintaining volume growth. The transparency and communication throughout was outstanding.

M

Michael Chen

Elite Products LLC

Working with SellerXcel felt like we finally had a dedicated Amazon expert on our team. They understood our goals and delivered results.

J

Jessica Martinez

Premium Home & Living

Best decision for our Amazon business. The strategic approach and continuous optimization has transformed our rankings and sales.

D

David Thompson

SmartHome Solutions

Ready to see results like these?

Book a free 30-minute call. We'll look at your setup and tell you exactly what we'd do differently.